The Grapevine

Every day, Monday to Friday, we provide valuable marketing tips, small business smarts and industry news. You also get a great food & wine pairing you can share with your customers every week.

And we'll keep you one step ahead of your customers with our "What They're Reading" feature, where we gather the week's most interesting food and wine stories from the magazines and websites your customers love most. You'll know what they want before they do!

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Is Traditional Wine Retail Dying?

June 20th, 2017

Could be. If so, it’s a slow death, since we’re all still here and the article asking this question is something I unearthed from 2015! This isn’t a story of big box retailers, online behemoths, and supermarket chains eating our … Continue reading

Wine Industry News – June 19, 2017

June 19th, 2017

Labor issues in the US continue, France negotiants face other problems, and you can now become a Master Interpener. Think Master Sommelier, but for pot.

Food & Wine Pairing: Cru Beaujolais

June 16th, 2017

Hardly a fair headline, given the great variety of styles for cru Beaujolais, but that just means there are lots of good options.

Wine Stories Worth Sharing – June 15, 2017

June 15th, 2017

Brain health and wine, pants-less drinking, getting geeky with vines, and the countries that drink the most wine.

Open Minds Make for Better Wine Shop Marketing

June 14th, 2017

Do you remember the band Kiss? Face paint. Fire. Gene Simmons and his tongue. My cousin made me blind-listen to Kiss to get my true opinion, since lots of “cool” kids thought they were stupid. I won that battle – I … Continue reading

Insurance Coverage and a Strict No-Peacock Policy

June 13th, 2017

Your wine shop is covered for peacock intrusion, right?    

Wine Industry News for June 12, 2017

June 12th, 2017

Good times, bad times in the US wine business, though problems here pale in comparison to those in Bordeaux and Chile.  

Food & Wine Pairing: Assyrtiko and Tuna “Cream”

June 9th, 2017

“Cream” is in parenthesis since it seems to us to be a British colloquialism for something akin to our tuna salad.

Wine Stories Worth Sharing – June 8, 2017

June 8th, 2017

Our weekly roundup of wine stories worth sharing with your social media followers, email subscribers, and even the actual, real live people who walk into your wine shop. This week, ghost vines in South Africa, restaurant wine etiquette, and Bordeaux … Continue reading

Building Your Wine Shop’s Email Marketing List

June 7th, 2017

Yes, our inboxes are as crowded as ever, but this classic from the GSM archives underscores how foundational email marketing is to your overall wine shop marketing.