The Grapevine

Every day, Monday to Friday, we provide valuable marketing tips, small business smarts and industry news. You also get a great food & wine pairing you can share with your customers every week.

And we'll keep you one step ahead of your customers with our "What They're Reading" feature, where we gather the week's most interesting food and wine stories from the magazines and websites your customers love most. You'll know what they want before they do!

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Photography Tips for Wine Shop Marketing

July 19th, 2017

When it comes to using social media, email, and even your website for marketing, nothing says, “ignore me” quite the way cheesy stock photography does. Fortunately, you have options.

What Does Netflix Have to do with Your Wine Shop?

July 18th, 2017

It might not seem that the video giant that’s upending the world of TV and movies would have much to do with your wine shop, but it does.

Wine Industry News for July 17, 2017

July 17th, 2017

Climate change, causes for concern from Washington DC and Washington state.

Food and Wine Pairing: What Goes with What – or with Whom

July 14th, 2017

We’re taking a slight departure from our usual food and wine pairing this week.

Wine Stories Worth Sharing – July 13, 2017

July 13th, 2017

Is 2017 your best wine year ever? It could be. Especially if you break open a wall in your house to find a decades-old wine cellar. And if you live to be 100. We also have stories of wine going … Continue reading

What’s In That Wine? Educate Your Wine Shop Customers

July 12th, 2017

It’s tough to go wrong if you’re able to teach your customers new things that make their experience more enjoyable.

Technology and Beverage Alcohol Laws

July 11th, 2017

Technology outpaces the law everywhere else, so why not in the wine and liquor business?

Wine Industry News for July 10, 2017

July 10th, 2017

Chinese look away from French wines, Amazon is/is not developing their own line of wines. And one guide buys a big stake in another. [/level-members] Nothing lasts forever, and perhaps the Chinese infatuation with top-tier French wines is on the decline. … Continue reading

Food & Wine Pairing: Mahi Mahi with Garlic and White Wine

July 7th, 2017

We usually grill our fish to keep that fishy smell outside, but on a rainy day, we’ll keep the cooking indoors. (Though there’s nothing that says you can’t make this recipe in a cast iron skillet over your grill outdoors!)

Wine Stories Worth Sharing – July 6, 2017

July 6th, 2017

Heading to the Finger Lakes for fun – and wine. Hipsters are easy to make fun of. And the eternal summer debate – is it ever OK to put ice in your wine?