The Grapevine

Every day, Monday to Friday, we provide valuable marketing tips, small business smarts and industry news. You also get a great food & wine pairing you can share with your customers every week.

And we'll keep you one step ahead of your customers with our "What They're Reading" feature, where we gather the week's most interesting food and wine stories from the magazines and websites your customers love most. You'll know what they want before they do!

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Food & Wine Pairing: What to Drink with Chicken

April 28th, 2017

When someone says “it’s not just white” that you can pair well with chicken, we’ll forgive even a beer recommendation. Not that the recommendation is bad, but it’s not really our brand … Tasting Table’s article, What to Drink with … Continue reading

Wine Stories Worth Sharing – April 27, 2017

April 27th, 2017

Did you know that in the US, there are 62 chemicals that can be added to wines without having to be accounted for on the label? Also, Semillon, Malbec in three styles, is there a quintessential summer red, and WWJD.    

Carving Out Your Own Wine Market Niche Without Biting Off More Than You Can Chew

April 26th, 2017

Carving out a unique (at least to your market) and interesting niche is a critical part of building a vialbe retail wine business. You do want to be careful not to bite off more than you can chew, though.

The Changing Face of Retail and Your Wine Shop, Part II

April 25th, 2017

Following up on last week’s column, we came across another reminder that if you’re not willing to be creative, someone is going to come eat your proverbial lunch.    

Wine Industry News for April 24, 2017

April 24th, 2017

Prosecco going from strength to strength, looming USDA cuts, property purchase in California with potential long-term implications, and weed and wine.

Food & Wine Pairing: Merlot

April 21st, 2017

Much maligned in the wake of the movie Sideways, Merlot didn’t deserve the hate it got.

Wine Stories Worth Sharing – April 20, 2017

April 20th, 2017

The best corkscrew, by category. Horses and grapes, ducks and grapes. Best and worst celebrity wines. And more …

Attitude, Experience, and BS in Your Wine Shop Marketing

April 19th, 2017

You’ve got to have some confidence to tell your wine shop customers that a wine you’re recommending tastes “taste like sunshine” and “tells of brighter days ahead” but that seems to have worked for at least one Brooklyn shop.

The Changing Face of Retail and Your Wine Shop

April 18th, 2017

Unless you’ve been living under a rock – and hibernating – for the past decade, you know that retail is undergoing a seismic shift brought about largely by the internet and ecommerce. What do these changes mean for your wine shop?

Wine Industry News for April 17, 2017

April 17th, 2017

Wine industry news this week takes us from France to the US and back to France – Bordeaux 2016, US challenges to French rosé, and climate change-induced planting experiments – as well as down to Chile (after the fires) and … Continue reading