The Grapevine

Every day, Monday to Friday, we provide valuable marketing tips, small business smarts and industry news. You also get a great food & wine pairing you can share with your customers every week.

And we'll keep you one step ahead of your customers with our "What They're Reading" feature, where we gather the week's most interesting food and wine stories from the magazines and websites your customers love most. You'll know what they want before they do!

Read the articles here on the website or have them land in your inbox, whichever you prefer.

Already a member? Log in to access the complete library of articles. Or join today. (You can see sample posts on our Gallery page or get a free monthly taste if you sign up for our newsletter in the top right corner.)

Food & Wine Pairing – Mushrooms

April 14th, 2017

I have to admit I’m not an experienced forager, but something about spring always makes me think of mushroom foraging. Here are some recipe and wine matching ideas for your springtime bounty.

Wine Stories Worth Sharing – April 13, 2017

April 13th, 2017

What would you request for your last meal? Would it include a glass of wine? The attraction of wine labels. Using birds of prey to control pests in the vineyard, your brain on wine, and skid-row rosé.

Creating Interesting Tastings and Flights

April 12th, 2017

There’s no rule that says you can only sell wine as single bottles, matched cases, or whatever mixed combinations your customer chooses. You can “package” your wines in other attractive ways, as well.

Transparency with Cost Structure and Profit Margins

April 11th, 2017

Have you bought a car lately? If you’re older than 40 or so, boy how times have changed. When you bought your first car, the dealer held all the cards. Now, the consumer does and dealers seem to live and … Continue reading

Wine Industry News – April 10, 2017

April 10th, 2017

You thought you had a lot of shelves to fill in your wine shop? (Or hard choices to make in deciding what to bet your shelf space on …) More on LCI’s impact on the wine biz. And counterfeit wines. … Continue reading

Food & Wine Pairing: Chenin Blanc

April 7th, 2017

Before we get to the summer rosé craze and everyone wearing flip-flops, we’ve got springtime before the blooms. And this is a good time, in my book, for Chenin Blanc.

Wine Stories Worth Sharing – April 6, 2017

April 6th, 2017

Your brain matters when it comes to wine, and not just the next morning when it’s pounding if you’ve overindulged. Yao Ming does Napa, wine was a big deal in ancient China, and what happens when wine and lava mix?

Wine Shop Marketing – Passover Prep

April 5th, 2017

If you don’t have a good stock of Kosher wines on your shelves, this might be a good week to add them.

Do You Deliver? (A Great Wine Shop Experience.)

April 4th, 2017

Anyone who refers to rosé as “summer water” is OK in our book, though the news gets less good from there. Well, good for wine consumers. Not so good for wine shops.

Wine Industry News for April 3, 2017

April 3rd, 2017

Nielsen – the ratings folks – are working with the Wine Market Council to look at the current state of the U.S. wine industry. One Forbes writer thinks he knows where it’s headed already. Plus reports from Napa and Texas, … Continue reading