We’ve spent plenty of time offering oddball pairing ideas for the fun of it – the best wine for various kinds of cake, the best wine and Halloween candy pairings, and son on – but there is a more serious way to “break” the usual food and wine pairing rules without resorting to, well, marshmallow […]
Archive for March, 2017
Food and Wine Pairing: And Now For Something Completely Differe
March 17th, 2017Wine Stories Worth Sharing – March 16, 20
March 16th, 2017Hangovers and thinking person’s wine, affordable Burgundy, reasons to drink more wine, and what the stars say you should be drinking this month. [level-members] It’s not just in your head – well, the pounding is – but the feeling that your hangover is getting worse? Yet another indignity of aging … Your hangovers do get […]
Palate Calibration Marketi
March 15th, 2017Here’s an idea inspired by a post on Wine Pages website in the UK. It will help your customers understand their palates while you learn more about their preferences. That’s good wine shop marketing![level-members] The idea is pretty simple. In Tom Cannavan’s words, Each person purchased the same wine, tasted it, and rated it using […]
Peer Ratings and Reviews of Your Business, Not Your Produc
March 14th, 2017We talked last week about the value placed on peer ratings and reviews, but that was about reviews for products. You might consider tapping into that power for your wine shop and not just the wines in your shop. [level-members] In some ways, this is a bit of a defensive play since only the most […]
Wine Industry News – March 13, 20
March 13th, 2017Fighting wine counterfeiters, the perception that Pinot makes, the Riesling revolution in New York’s Finger Lakes, and who drinks more wine than we do? [level-members] First it was Fido. Now we’re microchipping vino. Wine Searcher gives us a look at some high-tech counter-counterfeiting technology. Pinot and Perception – Forbes tell us how, “Pinot Noir From […]
Cake and Wine: The Perfect Pairin
March 10th, 2017Cake and wine are quite possibly the perfect food and drink pairing ever imagined. Or the worst abomination facing humanity since that old friend of Rudolphs’s … [level-members] This article from Cosmopolitan is about as weighty as you’d expect from a non-wine publication, but it is long on fun. I have to admit, the only […]
Wine Stories Worth Sharing – March 9, 20
March 9th, 2017A great wine returns in Italy, pink wine makes a stand in New York, and we learn that China’s largest wine-growing region has the world’s largest shifting sand desert as a neighbor. [level-members] Wine Enthusiast brings us the return of Vino Nobile. Decanter tells us why wine bottles are so heavy. The Washington Post promises […]
Wine Shop Marketing – Peer Ratings and Revie
March 8th, 2017An article I came across recently made the observation that with the advent of sites like Cellartracker, “we’re all Robert Parker now.” There’s some truth to this, of course, and the growing acceptance of peer reviews as a valid measurement tool is only accelerating the trend. So is there a way you can use this […]
The Business of Marketing Your Wine Sh
March 7th, 2017Though we devote most Wednesday posts to the how-to of marketing as well as some of the concepts behind the marketing we should all be doing, sometimes it’s worth looking at marketing your wine shop from the business perspective. [level-members] The reason for that is captured pretty neatly in this Drinks Business article, Wine’s Apparent […]
Wine Industry News for March 6, 20
March 6th, 2017Troubling legislation in Maryland, huge harvests in Bordeaux and Washington State. Oregon may say no to pot-infused wine, and more. [level-members] In Maryland, new legislation is under consideration that could spell trouble for some of the state’s wineries. Meanwhile, in Oregon, a state that has been in the vanguard of the legalized cannabis industry, the state […]