Archive for December, 2014

Food & Wine Pairings: Chili-Brined H

December 19th, 2014

If your family insists on doing the traditional Christmas ham, you can at least update it a bit to keep things interesting. Here’s one idea. [level-members] This is a nice update that’s not too far afield for the traditionalists at your table. And we think Food & Wine’s pairing suggestion is an excellent direction to […]

What Your Wine Shop Customers Are Reading – Bon Appetit, Jan 20

December 18th, 2014

The January 2015 Bon Appetit is in mailboxes now. Here’s what your wine shop customers may be talking about. [level-members] Just in time for New Year’s resolutions, it’s the “Get Healthy in 2015” issue. They’re re-inventing breakfast, redefining dinner, and in between, finding juices and raw bars worth craving. Sounds as if perhaps you might […]

Marketing to Keep Your Wine Shop Customers’ Attenti

December 17th, 2014

Remember that not every message you send out via email or social media or through your website has to be about you or the wine in your shop. In fact most shouldn’t be. [level-members] Instead you should focus on things that are likely to interest your audience. Wine reviews, information about different varietals, and so […]

Retail Wine Shop Business Tips – When It’s Lonely at the T

December 16th, 2014

The life of a small retail shop owner can leave you feeling a little unmoored, especially if you’ve come to it from a life in corporate America. Some tips on not going it alone. [level-members] First and foremost, recognize that you don’t have to go it alone, and that you probably shouldn’t. There’s no reason […]

Wine Industry News 12/15/14 – Millennials, Wine Tasting Advice, Pantone and Mo

December 15th, 2014

This week’s news takes us from Millennials and their wine preferences to Canadian grocery stores, to some small shop wine tasting ideas to the color folks at Pantone. [level-members] Interesting take on younger wine drinkers, their own form of snobbery, and what appeals to them. Read the full article here. An article on getting wine […]

Food & Wine Pairing: Latkes & Champag

December 12th, 2014

This week’s pairing comes from the wonderful website, Food & Style. Viviane’s recipes are a wonderful resource for home cooks. Her love of good cooking shines through on every page of her site and in every recipe she publishes. For her latkes recipes, she’s joined by her friend Didi Conn, better known as Frenchy of […]

What Your Wine Shop Clients Are Reading – Bon Appetit Dec 20

December 11th, 2014

It’s time to “deck the tables” with Bon Appetit’s holiday issue. Here’s what your customers may be asking for based on what they’ve read in BA. [level-members] At the front, we have the BA Gift Guide which includes a page on bar wear. Zalto Universal wine glasses are lovely at $59 each and, at least […]

Wine Shop Owner: The A

December 10th, 2014

“There’s an app for that” is true for just about everything these days, but there’s even an app for you, wine shop owner. [level-members] At least, you better being doing what this app does, or you’re putting your shop in danger of being irrelevant. NextGlass is an app that helps consumers figure out whether they […]

Who is Walking Through Your Wine Shop Doo

December 9th, 2014

I’m willing to bet that you can spot a salesperson walking through the door of your wine shop before his or her second foot is over the threshold. But have you worked on that skill to help you figure out what your actual customers might be telling you? [level-members] Being able to read different kinds […]

Wine Industry News: Shark Tank and William Shatn

December 8th, 2014

Two tv-related news items worth sharing this week’s wine industry news: William Shatner has a new show, and a wine business snags what is apparently the biggest deal in Shark Tank history. [level-members] First, Shatner. “William Shatner’s Brown Bag Wine Tasting” centers on interviews that Captain Kirk does with various celebrities, including Levar Burton and […]