Sometimes people do live up to the stereotypes, why acidity is important in wine, and can Champagne improve your memory? [level-members] Apparently, the stereotype of young Wall Street financiers as jerks isn’t just a stereotype. If you’re trying to strong-arm your way out of a $50 corkage fee when you can afford $1,000 bottles of […]
Archive for November, 2015
Worth Reading: Corkage Cowboys, Acidity in Wine, and Mo
November 12th, 2015Wine Shop Marketing: Bracing for the Holiday Da
November 11th, 2015It’s hard to believe Christmas is just six weeks away. Here’s the first in what will be a few thoughts on surviving and thriving on the insanity. [level-members] First, how about a little thriving, since the holiday season is, for many of us, the most important period of the year? That’s partly because wine and spirits […]
Important and Urgent Aren’t the Same Thing: Managing Your Wine Sh
November 10th, 2015It’s tempting to rush from urgent task to urgent task – all of our to-do lists are too long, and getting things done just feels good. But taking that approach to managing your day makes it all too likely that you’ll ignore the important items on your to-do list. [level-members] Things like, say, marketing, or reviewing […]
Wine Industry News: Sustainability, Crowdfunding, Secrets of French Heal
November 9th, 2015Do the French live longer because of wine and cigarettes? [level-members] Perhaps. A recently published report notes that the French enjoy one of the highest life expectancies in the world and are among the biggest consumers per capita of alcohol and tobacco. Hardly a causal connection, but still a fun idea. And a worthwhile, brief read. […]
Food & Wine Pairing: On the Lighter Si
November 6th, 2015Admit it, you’ve been going through your kids’ Halloween candy like a hurricane. So it might be time to eat a bit lighter this weekend. Here’s a vegetarian option. [level-members] From WeOlive.com, we bring you Sweet Potato Gnocchi with Kale & Arebequina. Speaking of admissions, I will admit to having never heard of Arebequina before. Turns […]
Worth Sharing – The Story of American Wi
November 5th, 2015Despite what we would argue is an overabundance of big-brand wines at the low end of the market, you can find great wines in just about everyone’s budget, no matter how modest or Midas-like. That wasn’t always the case, and this book tells how we’ve gotten to this embarrassment of riches. [level-members] Published this summer, “American […]
Content Ideas for Wine Shop Marketing: Serialize, Part T
November 4th, 2015Last week, we talked about one way to make publishing a steady stream of useful content easier by creating broad topic areas under which you could publish articles each week. (Kind of like we publish industry news on Mondays, business tips on Tuesdays, Marketing on Wednesday, and so on. [level-members] The example we gave was […]
Why Your Wine Shop Should Have a Wine Cl
November 3rd, 2015Your wine shop should have a wine club because if you don’t, good wine clubs – and there are plenty of bad wine clubs out there – are going to eat your lunch. [level-members] Case in point is Tasting Room, which seems to be working hard to do it right, rather than buying unwanted, remaindered wines […]
News From the World of Wine – 11/2/
November 2nd, 2015Interesting news from around the wine web, including the health benefits of red wine. And wine theft a growing problem. (No evidence that the two are related …) [level-members] Health Benefits of Wine By now, we’ve all heard that the resveratrol in red wine makes it a “health drink.” Scientists have found a way to […]